New Direction Trust Company offers self-directed IRA private equity investment services for investors who want to diversify retirement accounts beyond traditional assets. Through NDTCO, eligible account holders can invest in private companies, start-ups, pre-IPO opportunities, franchise businesses, LLCs, and other private equity structures while maintaining the tax benefits of their retirement account. The company supports account opening, funding through contributions, transfers, or rollovers, transaction processing, capital call handling, annual fair market valuation guidance, and online account management. NDTCO also provides educational resources to help investors clearly and confidently understand IRS rules, due diligence responsibilities, prohibited transactions, and private equity investment requirements.